Wix — the website building platform — has teamed up with DreamWorks to return to the Super Bowl this year, with its second big game advert. The ad will feature the characters from "Kung Fu Panda 3," as they try to get Mr Ping's noodle restaurant off the ground. Relative to some of the other brands showcasing at the big game, Wix is not massive. It had 72 million registered users as of September 30, 2015, and reported revenue of $53.6 million in its latest quarter. There's no doubt that a s...
This Super Bowl advertiser tells us why it is a 'no brainer' to spend $5 million on one 30-second ad slot (WIX)
Business Insider - 13 Jan 2016 17:00
Wix — the website building platform — has teamed up with DreamWorks to return to the Super Bowl this year, with its second big game advert. The ad will feature the characters from "Kung Fu Panda 3," as they try to get Mr Ping's noodle restaurant off the ground. Relative to some of the other brands showcasing at the big game, Wix is not massive. It had 72 million registered users as of September 30, 2015, and reported revenue of $53.6 million in its latest quarter. There's no doubt that a s...
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